Using Effective E-Commerce Strategies to Improve Organizational Performance
نویسندگان
چکیده
منابع مشابه
Linking E-Commerce Strategies with Organizational and IS/IT Strategies
E-commerce strategies are not easy to create or deploy. The environmental uncertainties and the dynamics associated with the strategic context make it all the more important for organizations to carve out a clear e-commerce strategy. Such clarity is desirable to ensure that organizations not only not lose out on new opportunities, but also that they take the requisite steps that are necessary t...
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ژورنال
عنوان ژورنال: SSRN Electronic Journal
سال: 2011
ISSN: 1556-5068
DOI: 10.2139/ssrn.2115064